The newsletter of Bidvest Tank Terminals
Our signage, clothing and vehicles are having a makeover.
Good communication flow was important. We didn’t want anyone to feel a moments concern or uncertainty during our rebrand, so we rolled out a communication programme to let suppliers, customers and transporters know about our name and branding change.
Our operations are at the exact same sites, gantries and weighbridges as they’ve always been, but signage and forms will have a different logo and colours. Communication ran under a headline of “Same sites. New look.”, and we’re glad to say the process has been fairly painless.